Corporate Partnership – 益优青年

Customized Corporate Partnership

E-Youth collaborates with corporate partners to allow college students to directly participate in real-world business and social projects, such as project management, innovation and development, ESG advancement, and marketing. This empowers students by expanding their knowledge, developing their skills, and gaining practical experience to bridge the gap between academia and the workplace.

The program covers three major modules: social practice, career development, and innovation & sustainability, helping businesses achieve their goals while providing students with valuable learning and growth opportunities.

Case Study

Career Development

STEM is HER Future: Empowerment Program for Women in STEM

Program Introduction

To empower women and break down workplace biases and career limitations, KPMG China, in collaboration with E-Youth, launched the “STEM is HER Future: Empowerment Program for Women in STEM.”
This program aims to provide female students in STEM fields with a diverse range of professional perspectives and comprehensive societal insights through project-based learning and competitions. By combining STEM skills with business innovation literacy, the program prepares participants for real-world job markets and business environments, helping them successfully transition from school to society.

Program Highlights

In 2022, the program was awarded the “Community Engagement and Partnership Award” for China by UN Women under the Women’s Empowerment Principles, recognizing KPMG China’s contribution to promoting gender equality in communities.
Over the past two editions, the program mobilized teams from more than 30 regions across the country, involving over 280 universities and reaching over 3,400 female STEM students. More than 100 KPMG China volunteers participated as course instructors, project mentors, and competition judges, committed to helping these passionate and driven young women overcome workplace gender biases and achieve their goals in engineering.

Career Development

Future Craftsmen Bosch Vocational Education Talent Charity Cultivation Program

Program Introduction

From May 2023 to August 2024, Bosch China Charity Center, in collaboration with E-Youth and the 21st Century Education Research Institute, launched the “Future Craftsmen” Bosch Vocational Education Talent Charity Cultivation Program, marking the first-ever three-party co-creation model. The program aims to cultivate industrial workers whose skills align with the needs of societal development, focusing on supplying the industry with talents who possess both innovative spirit and professional skills.

Program Highlights

The “Future Craftsmen” project has attracted widespread attention, with over 25,900 vocational and undergraduate students participating in E-Youth’s courses over the past year. To broaden career perspectives and develop workplace skills, E-Youth and Bosch co-created a program focusing on three key areas. Eight live online courses on career choices and workplace skills drew 25,747 students from 30+ institutions. Offline, 171 students from Suzhou participated in innovation thinking courses, embarking on a unique journey of innovation.

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Trevor.li@yiyoucenter.cn